Selecting the right paper for your print project is an important decision. The type of paper you choose can determine the quality of the finish due to a few factors. Let’s break down a few of the options and what situation they are best used in when printing.

 What are you printing?

Hopefully this is an easy question to answer! Are you printing emails and office documents? The level of finish necessary for these everyday type of documents is low. Printing for emails, faxes or for duplication will use standard paper. This is because standard paper is cheaper to buy in bulk and will see a filing cabinet or recycling bin after use. This paper is perfect for use in everyday copying machines or printers.

 Have a proposal or presentation to print? You can still use standard weight quality if you like, but mid-weight offers many benefits over standard in a few scenarios. Images look crisper with the mid-weight paper stock and there is less chance of bleed-through. It has a smoother finish and works well in inkjet or laser printers.

 Need to print a sign or flyer or a professional presentation? Then, step up to the heavyweight! This paper has the best finish and images look great on them. They are perfect for signs or flyers because they are much sturdier than the lighter options. Color laser or ink jets make images pop on this paper!

 Another factor to consider in your paper choice is the brightness. US scales range from 92 – 96 -97 – 98 – 100. The highest numbers offer the best quality for your images and words.

Also, don’t believe the myths about recycled paper being poor quality. Technology makes any perceived deficiencies non-existent. Look for recycled paper with the FSC (Forest Stewardship Council) logo for great quality. It’s also an environmentally health choice!

These are great guidelines to follow when deciding what paper is best for your Nashville print project. Good luck choosing!